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Monster Energy has announced to shareholders that they plan to expand their brand with alcohol and cannabis drinks. Monster is in a non-compete contract with Coke right now that stops them from releasing any non-energy drinks but come next year the gloves are off.
The Wall Street Journal reports that Monster plans to release “hard seltzers, malt beverages, and spirits.”
Monster Energy Drinks Could Be Spiked With Booze And Cannabis Soon https://t.co/5Es8zC7uQc
— DrinksFeed ZA (@drinksfeedZA) June 13, 2019