Kim Kardashian is being mocked for a new Beyond Meat ad in which she pretends to eat a “delicious” vegan burger, all while it remained untouched.
“I believe so much in the mission of Beyond Meat that I’ve stepped in to help with my greatest asset: my taste,” she says in the 30-second Instagram video. “This plant-based meat is not only amazingly delicious, but it’s also better for you and better for the planet.”
Unfortunately for Kim, fans quickly noticed there wasn’t a single bite mark. See what they had to say below:
“Kim on her path to being a comedian,” wrote one, while another commented, “This is like Kendall’s Pepsi advertisement.”
“If I could laugh at this post I would,” “It’s so inauthentic it hurts…,” “This is beyoooond meat, so good you don’t even have to eat it,” “I don’t believe you ate any of that miss starvation.”